2012 SPONSORS
Basel Castle 2012 is made possible by the support of our following sponsors, dedicated to present a creative experience, vibrant with cultural integrity.
With every margarita, shot and cocktail made with Cuervo, another story is born. And wherever people are having fun together, Cuervo is there. But this popularity did not come about overnight. Behind the premium Tequilas lies a commitment to craftsmanship, a rich Mexican heritage and a family tradition that stretches back over two hundred years.This legendary tequila began in 1795 when the King of Spain granted Don Jose Antonio de Cuervo the first commercial tequila license. In 1812, Fabrica La Rojeña, the oldest distillery in Latin America opened its doors and is still managed by his descendants today. Jose Cuervo is still the #1 tequila in the world.
The Veloster first of Hyundai's new Premium Youth Lab sub-brand, which is targeted for the young generation of drivers. It was unveiled on January 10, 2011, at the Detroit auto show, and fills the void left when Hyundai discontinued the Tiburon after the 2008 model year. The car is different from many competitors as it has one door on the driver side and two on the passenger side. The Veloster uses Hyundai's new BlueLink system, which is similar to OnStar used in GM vehicles, to provide customers with automatic crash notification, vehicle diagnostics, etc.
PBR is not just any beer- so you would expect the history to be a bit unusual, and it is. Pabst was originally called "Select," but people started asking for that "Blue Ribbon" beer in 1882 when we started tying silk ribbons to the bottles. We officially added the words "Blue Ribbon" to the bottle in 1895. Pabst was the first brewery to put beer in cans back in 1935. Today, this classic American brew has been adopted by a whole new generation of PBR drinkers. Currently, PBR is one of the fastest growing domestic beer brands. When you're this good, quality always comes through-PBR ME ASAP!
SOL REPUBLIC is a global consumer electronics company dedicated to enhancing people’s lives through better-sounding headphones. Founded by consumer electronics veterans Kevin Lee, Scott Hix and Seth Combs who share a vision of ridding the world of hollow-sounding headphones and to make great sound attainable for everyone. SOL REPUBLIC is comprised of music fanatics who develop products from the ground up to make headphones that look, sound and feel unlike anything else in the market. More than just a headphone company, SOL REPUBLIC celebrates the people who make music, love music and are devoted to music. We are committed to creating a community where music fans, athletes and all dreamers are welcome to put a voice to their ideas, share their sound, and be heard.
Do you have what it takes to be a superstar? Get schooled on the secrets of the action hero. Get styled and learn how to work the runway. Rock the party. Live video play puts you in the action: punch, jab, kick, jump — pose, smile — surf the crowd. Pass these celebrity tests and you’ll be slated for stardom. Share the custom movie poster and your magazine cover shot with your friends. Get Discovered!
Karmaloop.com is one of the world’s largest and most-respected online retailers of “streetwear” (including footwear, apparel and accessories). The company was founded by Greg Selkoe in 2000 and is headquartered in Boston, MA, with an office and TV studio in New York City and a Karmaloop Europe homebase in Denmark. Karmaloop.com sells over 500 men’s and women’s brands to a loyal customer base spanning 80 countries, with Karmaloop online platforms attracting more than 4.5 million unique monthly visitors. Karmaloop, Inc. owns and operates 7 online retailers, and owns 11 private label clothing brands. The Karmaloop family includes Karmaloop TV – a multi-platform broadband programming network which was launched in 2008 and received 69 million video views in 2011.
Spotify is a new way to enjoy music. Simply download and install, before you know it you'll be singing along to the genre, artist or song of your choice. With Spotify you are never far away from the song you want. There are no restrictions in terms of what you can listen to or when. Forget about the hassle of waiting for files to download and fill up your hard drive before you get round to organizing them. Spotify is instant, fun and simple.
Born in a Caribbean kitchen with a Latin accent in the melting pot of Miami, Pollo Tropical's signature citrus marinated, tropical-spiced grilled chicken (Pollo in Spanish) created its namesake. People came from all over just to get a taste of the Pollo. Today, that same recipe is being grilled fresh and served fast to about 20 million loyal Pollo Tropical fans at more than 120 Pollo Tropical restaurants. There’s no mistaking the taste, the freshness and the flavor of Pollo Tropical.
Celebrating 150 years of bringing people together, Bacardi was founded in Santiago de Cuba on February 4, 1862, when Don Facundo Bacardí Massó purchased a small distillery. After years of experimenting, Bacardi revolutionized the spirits industry by pioneering and developing many rum-making standards. Today, Bacardi is a vibrant, family-owned spirits company - nurtured by seven generations of the Bacardi family - now the third largest spirits company in the world, as well as the world's largest, privately held spirits company.








